Louis Vuitton – Pur Oud

Rare. Intense. Utterly sophisticated.

Pur Oud by Louis Vuitton is a bold tribute to one of the world’s most precious ingredients. Crafted around the richness of natural oud, this exclusive fragrance embodies power, elegance, and timeless refinement. Deep, smoky, and exceptionally luxurious, Pur Oud is designed for those who appreciate the artistry of fine perfumery.

From the very first spray, rich oud wood takes centre stage, revealing a dark and mysterious character that is both captivating and refined. Subtle smoky nuances and warm woody accords add depth and complexity, while soft leather-like facets create a smooth, sophisticated finish. The result is a fragrance that feels powerful yet impeccably balanced.